Gregory Graf

About Gregory Graf

Gregory Graf is a nationally recognized expert in online reputation management and digital strategy, with over 20 years of experience helping clients navigate high-stakes reputational challenges. As Founder and CEO of Snake River Strategies, Gregory leads one of the few reputation firms focused exclusively on political, legal, and crisis-sensitive digital environments.

His work sits at the intersection of search engine optimization (SEO), digital public relations, and political communications. Gregory has advised Fortune 500 companies, legal teams representing high-profile clients, and individuals facing litigation or reputational risk in the public eye. His expertise lies in developing custom digital strategies that mitigate exposure, suppress defamatory or outdated content, and rebuild credibility through carefully constructed online narratives.

For the past decade, Gregory has focused on complex political and legal reputation cases, often where defamation laws offer little protection and where public perception moves faster than the courts. He has built discreet, scalable solutions that help attorneys, campaign professionals, and advocacy groups stay ahead of damaging search results and coordinated digital attacks.

In addition to his client work, Gregory is the creator of Political Potatoes, a widely read publication covering extremism and misinformation in Idaho politics, and the founder of IdahoVoters.com, a nonpartisan election resource for voters. These platforms reflect his deeper commitment to transparency, civic education, and strategic communication in an era defined by digital manipulation.

Gregory partners closely with law firms and litigation teams to provide digital reputation analysis, strategic content deployment, and search engine visibility audits. His work empowers attorneys to advise clients not only on what they can do legally, but on how they should respond digitally.

For legal teams seeking a reputation strategist with a deep understanding of both law and search, Gregory Graf is a trusted advisor and a powerful asset.

Gregory Graf Profile Links

About.me: https://about.me/gregory-graf
F6S: https://www.f6s.com/member/gregory-graf
Reddit: https://www.reddit.com/r/GregoryGraf/comments/1haea3x/gregory_graf_ceo_snake_river_strategies/
YouTube: https://www.youtube.com/@GregoryGraf1/about
Authory: https://authory.com/GregoryGraf
MuckRack: https://muckrack.com/gregory-graf-politcal-potatoes

News about Gregory Graf

Are Far-Right Politics Killing Idaho Conservatism?

Forget fiscal constraint and local control: Idaho’s new wave of conservative lawmakers are pushing conspiracies and government overreach. Consultant Gregory Graf joins host Lindsay Van Allen to explain his viral, blistering critique of the state’s far-right political machine.

Take Back Idaho Launches Campaign to Combat Extremism and Misinformation

Recognizing the growing influence of extremist groups and the spread of false information, Take Back Idaho aims to empower citizens with accurate information and a non-partisan approach to critical issues. The organization has recently contracted Snake River Strategies, led by political strategist G

Political Potatoes Founder Gregory Graf Celebrates First Anniversary Creating Idaho's Fastest-Growing Political Substack

Founded by Gregory Graf, an Idaho-based political strategist and commentator, Political Potatoes has carved out a space for reasoned analysis, investigative reporting, and sharp-witted political takes. The publication has rapidly gained a dedicated readership of Idahoans who want to know the truth a

Gregory Graf in Articles

Why Every Candidate Needs a Digital Defense Strategy

False claims, manipulated content, and smear campaigns have become routine elements of modern politics. For candidates on the ballot, digital attacks aren’t just frustrating—they can be career-ending. But under U.S. law, political candidates and other public figures have few tools to fight back. Defamation statutes offer limited protection, requiring plaintiffs to prove actual malice—a legal